The Beauty of Process

Blog from The Farm CEO Coach by Sarah Beth Aubrey

I recently returned from a farm tour, something always enjoyable for the blend of technology, heritage and family dynamics. While looking around the operation, I was drawn to the farm shop. This is odd in my case, as I honestly don’t find farm equipment that interesting. I don’t even own any tools of my own, […]

Why Farming Will Have More Women CEO’s (and We Must Groom Them Now)

The number of women CEO’s at Fortune 500 companies reached a historic high in June 2017. It quickly fell off. The number was 32 and already it’s down to 27, according to the Wall Street Journal. Several recent CEO departures have led to what Jane Stevenson, leader of Korn/Kerry International, a major succession planning firm, […]

Ever Wonder Why Executive Coaching is Called ‘Coaching’?

It could be called advising, perhaps consulting, even mentoring-though I believe that coaching and mentoring are different (more on that in a future blog!). Actually, it must stem from the field-the sports field, that is. Below, enjoy a recent article I wrote for my new column in Top Producer called The Base Coach ( Here […]

Take Up Space – Really, It’s OKAY and Here’s Why

You’ve probably gotten this advice at some point during your career: ‘Just walk in there and own the room!’ What on earth does that mean anyway? Writer and Executive Coach, Justin Patton, recently addressed this question in an article published on He evens calls it ‘awful advice’ in his blog and I agree.  Patton points out that ‘owning the […]